​Panasonic Launches LUMIX Ambassador Programme to Help Digital Imaging Fans Get the Most from Their Photography


Ambassadors including European fashion photographers, drone cinematographers and photojournalists show creative potential of Panasonic’s innovative LUMIX range

Panasonic has today announced the launch of the LUMIX Ambassador programme, designed to inspire avid photographers and videographers to benefit from all the functions and features of Panasonic’s LUMIX range of cameras.

European Ambassadors:-

  • Swedish photojournalist Jonas Borg
  • Italian nature photographer and blogger Marco Crupi
  • British commercial photographer Casey Gutteridge
  • Swedish fashion photographer Caroline Roxy
  • German drone cinematographer Ferdinand Wolf
  • Dutch documentary photographer and cinematographer Daimon Xanthopoulos

The above ambassadors will have their work, which has been captured on LUMIX cameras, displayed at www.lumixambassadors.panasonic.eu, the Panasonic LUMIX Ambassador website.

Further to showcasing the ambassador’s creative digital imaging skills in areas from architecture and documentary to fashion and sport, the ambassadors will also host workshops across Europe to share their inspiration, tell their stories of working with the cameras and provide useful tips for getting the most out of your photography and videography.

At this year’s IFA both Jonas Borg and Casey Gutteridge will be presenting at the Panasonic booth and talking about how Panasonic’s impressive 4K Photo feature enables them to capture and never miss the moment during fast fleeting action.

Panasonic will continue to add new ambassador content on the LUMIX Ambassador website, including all details of the exclusive in-person events.

LUMIX Ambassador quotes:


Jonas Borg:

“LUMIX G cameras are perfect for me because of their small size, in-built connectivity and wide range of lenses, but also because I know I’ll get outstanding image quality every time.’’

Ferdinand Wolf:

“Panansonic’s LUMIX G range enables me to take professional-grade equipment with me wherever I go, thanks to a great form factor and compact footprint.’’

Caroline Roxy:

“Since I first discovered LUMIX cameras I’ve never turned back. At the moment I work a lot with the LUMIX DMC-GX7 with an ultra-wide-angle zoom lens, because it really captures the beauty of the world on my travels. For other purposes I always use the 20mm/F1.7 lens. It’s so crispy!’’


About Panasonic

Panasonic Corporation is a worldwide leader in the development and engineering of electronic technologies and solutions for customers in residential, non-residential, mobility and personal applications. Since its founding in 1918, the company has expanded globally and now operates over 500 consolidated companies worldwide, recording consolidated net sales of 7.74 trillion yen (57.74 billion Euro) for the year ended March 31, 2014. Committed to pursuing new value through innovation across divisional lines, the company strives to create a better life and a better world for its customers. For more information about Panasonic, please visit the company's website at http://panasonic.net